Should i use my competitors' names as keywords in google ads? The answer is, it depends. Read on to find out how to make the right decision for your business. We have a few legal cases about this. If it’s not trademarked, yes.
However, this approach must be. Yes, you can use your competitor's name as a keyword. No, you should not use your competitor's name in your ad copy. If it's trademarked and registered with google, the ad will be.
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